Guide

How much is a laundromat worth?

Short answer: laundromats are the premium of this set — 3.70× SDE in realized sales — because the revenue is semi-absentee, verifiable through water bills, and hard to move. But the multiple is a lease-and-equipment bet: old machines and a short lease turn a premium business into a used-equipment sale. Run your numbers in the valuation calculator and see the laundromats page.

The number

BizBuySell's trailing-five-year closed sales (through Q2 2026) put Laundromats and Coin Laundry at 3.70× SDE and 1.33× revenue, median sale price $250,000 — the highest SDE multiple and revenue multiple in this group of trades, earned by low labor and semi-absentee operation. The size ladder still frames the top end — IBBA Market Pulse, Q2 2026: 2.0× SDE under a $500K price; 2.8× at $500K–$1M; 3.1× at $1M–$2M; 4.8× EBITDA at $2–5M; 5.8× EBITDA at $5–50M.

Public comparison: Damodaran Online's Business & Consumer Services bucket (a proxy, January 2026) trades at 14.26× EV/EBITDA. Public service roll-ups have contracted recurring revenue; you have quarters, cards and a water bill — priced accordingly.

Worked example — shown math, assumptions labeled:

  • Revenue (assumption, a solid mid-size store): $300,000
  • SDE margin (assumption): 30% → SDE = $300,000 × 0.30 = $90,000
  • Multiple (BizBuySell realized, laundromats): 3.70×
  • $90,000 × 3.70 = $333,000

How buyers actually value a laundromat

Laundromat buyers verify revenue instead of believing it. The classic check is the water bill: gallons consumed, divided by gallons per cycle for your machine mix, reconstructs how many washes actually happened — and it is compared against claimed revenue to the dollar. Card and app payment records have made this easier, which is one reason card-heavy stores now command better prices than coin-opaque ones.

The operating metric is turns per day — average daily cycles per machine. A store at 4–5 turns with room in the trade area is a business; a store at 2 turns is a utility bill with equipment attached. Then the two contracts that decide everything: the lease — buyers and their lenders want a long runway, commonly 10+ years including options, because the plumbing is in the concrete and the store cannot move — and the equipment schedule: age, capacity mix and cycle counts of every washer and dryer, with replacement cost priced in. Utilities close the review: water, sewer and gas as a share of revenue, and any coming rate or capacity changes from the city.

What raises the price — and what kills it

Raises it: card and app payment on most machines, with the turns data to prove revenue; equipment under ~7 years old with cycle counts documented; a long lease with options and capped increases; wash-dry-fold and pickup-and-delivery services adding attendant-run revenue on top of self-serve; utility share stable and explained, with newer high-extraction washers cutting gallons per cycle.

Kills it: a lease under five years with no options — the SBA lender walks first, then the buyers; a wall of 15-year-old machines whose replacement cost eats the multiple; revenue claimed well above what the water bill supports; a shiny new competitor permitted two blocks away; deferred plumbing, roof or boiler work that the inspection will find anyway.

Move your number

Payments: in this trade the card mix is valuation. Moving from coins-only to card/app payment raises vend prices (customers spend more per visit), produces the revenue record buyers trust, and cuts collection labor and vandalism — modernizing payments with the Finix payments team's rails underneath is the single cleanest multiple-builder here. Recurring revenue: wash-dry-fold subscriptions, commercial accounts (gyms, salons, short-term rentals) and pickup routes turn turns-per-day into contracted volume — ClaroPro's AI and ops tools can run the reminders, route messages and rebooking that keep those accounts ordering. Systems: machine-level monitoring — turns, downtime, payment mix — presented as a clean report is a Nova engineering team's kind of build, and it is exactly the diligence file a buyer wants.

Bring your turns and your lease to the math: run the calculator for laundromats.

This is an educational framework with shown math, not an appraisal; a real price is set by a real buyer on a specific day, water bills spread out next to the lease. Read the caveats as protection for you, the owner — they stop you overpaying for turns the water bill cannot prove, and they stop you underselling a long lease and a young machine wall that are genuinely scarce. Never invent. Show the math. We're on the side of the business owner.

Education, not an appraisal. Nothing in this guide is a formal valuation or a promise of what your business will sell for. The multiples shown are public data and published sale figures, dated where they appear on this page, and any calculator can only work from numbers it cannot verify. For tax, lending, legal, or a sale you intend to rely on, the right step is a qualified business valuator working from your actual books. Full methodology and disclosures.

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